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Coke to Relaunch Fresca With New Flavors

LOS ANGELES – Coca-Cola Co. (KO) said Wednesday it plans a makeover for its Fresca diet soft drink in the latest move to win over increasingly health-conscious, calorie-phobic consumers. Beginning in September, cans and bottles of the citrus-flavored drink will feature a new, more contemporary logo and graphics. It is …

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Crude Oil Steadies After Sell-Off

NEW YORK – Oil prices steadied on Friday to slow this week’s 5 percent sell-off as an expected increase in world demand later this year countered a near-term glut in U.S. crude inventories. OPEC’s president said Friday the cartel saw no need to slow down its soaring production levels, despite …

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Midnight 'Star Wars' Showings Earn $16.5M

LOS ANGELES – Moviegoers flocked to the dark side in droves, giving the final installment of George Lucas’ “Star Wars (search)” tale a record-breaking midnight run. “Star Wars: Episode III — Revenge of the Sith” raked in an estimated $16.5 million from 2,900 midnight screenings Thursday, according to box-office tracker …

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